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Mobil 1™

LEGEND vs LEADERBOARD

The Mobil 1 team collaborated with Forza Motorsport on Xbox to create one of its biggest brand partnerships yet. The project featured eight racing legends who set lap times in the game for fans to try to beat on a custom Mobil 1-branded track. With content filmed around the world, the program spanned five events and two continents. There were incredible prizes on the line to keep fans coming back – in-game suits, credits, and even a custom Xbox signed by all of the legendary drivers. And everyone who competed had a shot at the best prize of all – the chance to say they beat a professional driver on the track.